African contents meets global demand with Okiki App and Film Africa OnDemand. Movie distribution in Nollywood has been a long lasting issues amongst movie producers and marketers due to piracy, the implementation of anti-piracy laws have been unable to bring a stop to these issues affecting the financial strength of the movie industry. Movie producers have therefore resulted in promoting their movies through the use of mobile applications like the Okiki App which is an anti- piracy application that makes movie content secure for the producers and taking movies content to a wider scope of audience for free.
Okiki in collaboration with Film Africa, London’s annual celebration of African cinema, is bringing sixty of the best contemporary African titles to global audiences. The campaign which started recently with “Coz Ov Moni” the 1st
pidgin musical in the world that has been touring film festivals, music festivals and cinemas around the world after it premiered to two full viewings at the National Theatre in Accra, Ghana.
This collaboration with Film Africa kicks off with 10 movies from prestigious movie directors and movie makers around the globe and it has opened a window for African content lovers to gain access to movies from their favorite movie makers; the likes of Kunle Afolayan, Tunde Kelani, Emem Isong, Kemi Adetiba, Niyi Akinmolayan and the likes. Contents of movie producers are safe on Okiki as the app strengthens the fight against anti-piracy in the Nollywood industry.
Okiki App has also collaborated with some East African story writers to promote their short movies on Okiki App and this has taken their content to a wider reach. Okiki App, the user friendly app gives its users the opportunity to not only watch movies but at the same time socialize with friends and family. Okiki App can be downloaded on iOS, Android or desktop devices. Movie contents have been made more secure with the help of Okiki App and also friends can now share their feelings about movies they like with their friends and at the same time invite friends from other social network such as Facebook, Twitter, Whatsapp and more to see movie on the Okiki App. The app does not just give you movies, it also helps you socialize with your friends and get latest Nollywood news all at once.
Also published on Medium.